Automated news directly to audiences at lightning speed
Our robots analyse structured data – yours or ours – find connections and create quality content at high volume and speed. We then use our smart distribution platform to deliver the right content to the right audience at the right time.
Robots are great at delivering:
Volume. Wider, more granular and potentially hyperlocal coverage. Core value of automation.
Speed. Stories written in seconds, all at once and as soon as something happens.
Consistency. Regular and reliable data means always updated, latest information.
Accuracy. Robots don’t make mistakes. If it’s in the data it’s in the story. If it isn’t, it’s not.
Story discovery. The robot analyses the data, picking up on unusual events or patterns. Can be used to build extended articles or as alerts for the newsroom to follow up.
“It’s fantastic to work with developers who are just as keen to drive innovation as I am. The United Robots team continue to walk that extra mile to keep improving the content.”
Jan Stian Vold, Project Lead, Bergens Tidende, Norway
